Navigating the Changing Landscape of Buyer Broker Compensation – Challenges for the Talent Mobility Industry 

 Thursday, November 30, 2:00 PM ET to 3:00 PM ET


This session is eligible for 1 Continuing Education credit towards CRP and GMS certifications.

The recent jury verdict in the Sitzer/Burnett class action lawsuit has resulted in stakeholders across the real estate sector and connected industries, including talent mobility, reevaluating their processes and practices, and looking at changes related to buyer broker compensation.  These changes will result in significant changes across the talent mobility industry, including, but not limited to, RMC commission practices, company policy requirements, and additional financial costs to be borne by transferring employees and/or their company.

This webinar will bring together industry leaders to provide an overview of the Sitzer/Burnett decision and its impact, the growing landscape of additional litigation cases in process or being filed across the United States, and the potential ramifications of these cases on the talent mobility industry.


Antitrust Notice

This webinar, along with all WERC webinars and events, are conducted in full compliance with all applicable laws, including federal and state antitrust laws of the U.S. and other applicable jurisdictions.  Accordingly, all speakers and participants attendees must avoid discussing matters involving price or pricing policy, terms and conditions of sale, the allocation of territories or customers, bid rigging, or any other subjects that would restrain competition or raise antitrust issues.


 Questions for Speakers:

For this webinar, attendees are asked to submit potential questions for the speakers in advance of the webinar.  Attendees should submit their questions via WERC’s online form no later than 5 PM ET on Wednesday, November 29.


LaMonica Hummel, CRP, GMS-T, SGDS
Vice President and Relocation Director

LaMonica Hummel, CRP, GMS-T, SGDS

Windermere Relocation & Referral Services

LaMonica Hummel, CRP, GMS-T, SGDS, Vice President, Relocation Director/Director of Business Development for Windermere Relocation covering Western Washington, California, Utah, Oregon, Colorado and Nevada. LaMonica has been involved in the mobility industry since 2000, with Windermere, Prudential, Cartus and Mayflower. LaMonica has earned the Certified Relocation Professional (CRP), Global Mobility Specialist - Talent (GMS-T), Global Destination Specialist (SGDS) designations and holds a Managing Broker’s License for the State of Washington. Prior to joining the relocation industry, LaMonica was Vice President of Human Resources, for OUM Insurance Company. Currently, LaMonica serves on the Worldwide Employee Relocation Council (WERC) Board of Directors 2024-2026, Leading Real Estate Companies of the World (LRE) Relocation Advisory Board (RAC) 2023-2025, Portland Relocation Council Board (PRC) Co-Sponsorship Chair 2022-2023. She is a member of Puget Sound Relocation Council (PSRC) President 2019-2020, Southern California Relocation Council (SCRC), Bay Area Mobility Management (BAMM), Rocky Mountain Relocation Council (RMRC), Society for Human Resource Management (SHRM) and Lake Washington Human Resource Association (LWHRA).

Jay Hershman, SCRP

Jay Hershman, SCRP

Baillie & Hershman P.C.

Jay N. Hershman, SCRP concentrates his practice in the areas of real estate and relocation law, including compliance and corporate and business organization.  He also holds the designation of Senior Certified Relocation Professional from the Worldwide Employee Relocation Council (WERC).
He is a member of the Connecticut, Massachusetts and District of Columbia Bars, and is admitted to practice before the U.S. District Court in the District of Connecticut.  He also holds a Massachusetts real estate broker license. 
Jay is the past Chair of the WERC North American Real Estate and Mortgage Forum and has been a member of the Forum since its inception.  He has served as a speaker at numerous events and training sessions throughout the United States discussing real estate and relocation.  Additionally, Mr. Hershman has been a member of the Cheshire Fire Department since 1992 and held the rank of Assistant Chief.  Mr. Hershman served as the President of the Waterbury Area Fire Chief’s Association
In 1998 he received a B.A. from Bryant University.  He received a J.D. from Quinnipiac University School of Law in 2001.  At the Quinnipiac University School of Law, Mr. Hershman was the Research Editor of the Quinnipiac Probate Law Journal, and he authored “Erickson v. Erickson: Extrinsic Evidence in Probate Matters”, Quinn. Prob. Law Jour. 143 (2001).

Jim Carroll, SCRP, SGMS-T
Senior Manager, Talent Mobility

Jim Carroll, SCRP, SGMS-T

WestRock Company

Jim Carroll, SCRP, SGMS-T, GPHR-SCP is Senior Manager, Talent Mobility at WestRock Company, a $21B, 58,000 employee paper and packaging company based in Atlanta, Georgia. Jim oversees WestRock’s mobility program which includes domestic and international relocation, assignment management and immigration. Prior to joining WestRock, he worked for two relocation management companies. Before his move to the service side of the industry, he managed BASF’s mobility program for twelve years.

Jim is an active member of Worldwide ERC, having served on the U.S. Advisory Board, the CRP Certification Review Board and various task forces and conference planning committees. He is a frequent moderator/speaker at WERC conferences, has taught the GMS-T accreditation class and has served on the GMS-T program design committee. Jim is a four-time recipient of ERC’s “Distinguished Service Award” and inductee into WERC’s Hall of Leaders. He is a past President and Chairman of the Virginia Area Relocation Council.

Jim earned a BS in Psychology from the City University of New York and a Master’s in Human Resources Management from Rutgers University. He is certified in German language proficiency by the Goethe Institute-Munich.

Brian Potts, CRP, GMS-T
Executive VP for the Americas

Brian Potts, CRP, GMS-T

Altair Global

Brian is the Executive Vice President, The Americas, at Altair Global. In this role, he has ultimate responsibility for service delivery, global product development, business-to-business solutions and client management in the Americas region. In addition, he supports our regional leads in Frisco, Texas; Walnut Creek, California; Minnetonka, Minnesota; and Shelton, Connecticut, as an expert resource. Brian reports directly to Altair’s President and Chief Operating Officer, Kathryn Cassidy, and works onsite in Walnut Creek. Brian joined Altair’s Pacific Region in Walnut Creek, California, in 1997. Shortly after, he was selected as the Team Lead for one of Altair’s top clients. He was promoted to Senior Consultant in 2005; Operations Manager in 2006; Vice President, Client Services in 2009; Senior Vice President, Pacific Region in 2010; and then to his current position in 2020. Brian’s career in mobility began in 1994 in accounting for Western Relocation, ultimately moving over to operations for their largest client accounts. Brian graduated from Hayward State University in California with a Bachelor of Science in Business. He obtained his Certified Relocation Professional (CRP), Global Mobility Specialist (GMS) and Global Mobility Specialist-Talent (GMS-T) designations from Worldwide ERC®. Brian also has held a California real estate license since 2001. Brian has moderated and/or participated on panels for Worldwide ERC®, as well as for regional conferences such as Bay Area Mobility Management (BAMM), Pacific Northwest Relocation Council (PNwRC) and the Portland Relocation Council (PRC). Brian also coordinated the conference content for the 2018 BAMM Annual Mobility Conference.


Antony Lamacchia
CEO and Owner

Antony Lamacchia

Lamacchia group

Anthony Lamacchia is the CEO and owner of the Lamacchia Companies which consist of Lamacchia Realty, Lamacchia Property Management, Lamacchia Development, and Crush it in Real Estate Inc and other holding companies.
Anthony spends most of his time working on recruiting larger Realtors into Lamacchia Realty, training agents both inside and outside of the company and strategically planning for the future. Given the size of the Company and its rapid growth, he spends a lot of time working with Jackie Louh the Chief Operating Officer of Lamacchia Realty and with his Leadership Team, as their work feeds into all other Lamacchia brands. Anthony is considered an industry expert, having done hundreds of television appearances on the local news and many speaking engagements at national industry conferences, including the National Association of REALTORS Annual Conference, Zillow Conferences, Inman Connect Conferences, RIS Media, and more. He is completely obsessed and passionate about providing all agents and employees in the Companies with top-notch technology, tools, systems, and training to excel in their careers and grow their businesses.